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What鈥檚 Up Weibo!

 

 

 

濡傛灉浣犱笉鏄儚鍘熷浜轰竴鏍风敓娲诲湪绐戞礊閲岋紝涔熶笉鏄父椹荤彔绌嗘湕鐜涘嘲鏍规湰鏀朵笉鍒颁俊鍙凤紝浣犲氨涓瀹氬惉璇磋繃“寰崥”(weibo)銆傛噿寰楃炕澧欏幓涓婃帹鐗(Twitter)鍜岃劯涔(Facebook)鐨勭綉缁滆揪浜轰竴瀹氬緢鍠滄鍒峰井鍗氱殑蹇劅鍚э紒鏈変汉璇存瘡澶╄捣搴婁箣鍚庣櫥褰曞井鍗氾紝灏卞鍚岀殗涓婃瘡澶╂棭鏈濅箣鍓嶆壒闃呭鎶樼殑鎰熻锛屾湁鏈ㄦ湁浣撲細鍒拌繖绉嶆弧瓒虫劅锛燂紒

 

寰崥锛屽嵆寰崥瀹(MicroBlog)鐨勭畝绉帮紝姣忔潯寰崥鐨勫瓧鏁颁笉鑳借秴杩140瀛椼備篃灏辨槸璇达紝浣犲繀椤诲湪鐭煭鐨140瀛椾箣鍐呰〃杈惧嚭浣犳墍闇瑕佽〃杈剧殑鍐呭銆

鍦ㄨ繖涓俊鎭祫婧愮垎鐐哥殑鏃朵唬锛屽井鍗氱粰寰堝涓嶄簡瑙d腑鍥界殑澶栧浗浜轰笉涓鏍风殑淇℃伅锛屾敞鍐屽井鍗氬悗锛屼綘灏卞彲浠ラ殢鏃堕殢鍦扮湅鍒板奖鏄熸瓕鏄熺殑鏈鏂拌祫璁紝鍏虫敞鏈鏂扮殑姘斿欏彉鏆栫殑鎯呭喌锛屼綘杩樺彲浠ュ鎵惧晢鏈恒傚疄鍦ㄩ棽鏉ユ棤鑱婏紝浣犺繕鍙互鍦ㄥ井鍗氫笂鐜╂父鎴忔秷閬f椂鍏夈備翰鏈嬪ソ鍙嬬殑鏈杩戠姸鎬侊紝蹇冩儏鏅撮洦琛紝涔熶細鍦ㄥ井鍗氱涓鏃堕棿鏇存柊锛屼綘鎵鎺屾彙鐨勭粷瀵规槸涓鎵嬭祫璁紒

 

涓浗鏈澶х殑寰崥鏄柊娴井鍗氬拰鎼滅嫄寰崥銆傚彟澶栵紝缃戞槗鍜岀櫨搴﹀彲浠ユ彁渚涘井鍗氬舰寮忕殑鏈嶅姟銆傚井鍗氭垚涓虹幇浠d腑鍥戒汉鍒嗕韩浜ゆ祦淇℃伅鐨勬渶澶у钩鍙般傚鏋滀綘杩樻病鏈夊井鍗氳处鎴凤紝灏辫刀蹇敞鍐屼竴涓惂銆

Unless you have been living in a cave, or live so far up Mt Everest that you can’t light a cigarette , then you should have heard of Weibo 寰崥 (lit. micro-blog). 

 

However, for a large part of the foreign community Weibo remains inaccessible, even more so than the aforementioned mountain. Why is this? What are you missing out on and how many different types of Weibo are there?

 

For many the biggest hurdle for accessing Weibo is the language barrier. The raw version of Sina Weibo 鏂版氮寰崥 (the largest micro-blog site in China) is all in Chinese. There are various rumours swirling around the internet of an English version of Weibo, but right now there isn’t one. On top if this, Weibo requires your passport information, which for some is a little too much to give. 

 

If you are willing or able to overlook the language issues then you will find a whole world bursting with information, one that provides a completely different side to China that most foreigners won’t see. You can catch up on the latest movie stars, watch the latest rending topics like environmental change or go into meltdown, or use it as a platform to launch your business to get access to a market of over 500 million users, and connect with over 130,565 businesses. It is also a lot of fun to use, easy to personalise and easy to waste a lot of time on the different games and apps. 

 

The largest Weibos are Sina and Sohu 鎼滅嫄, but Netease and Baidu also offer Weibo-style services. The differences are only cosmetic, although Sina Weibo has much higher user registrations standards.

 

You should always bear in mind when reading Weibo that it does not represent the whole of China. When news outlets list sample quotes from Weibo users, or look at what it is streaming on Weibo, they are not representative of China as a whole. Sina Weibo has a daily usage of around 10 percent of its user base, so rather than being a must-use app, it is more like a must-have symbol for many modern Chinese.

 

 

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